Cities Part Of Environmental Problems, Solutions
When Earth Day began in 1970, the dire state of cities had a lot to do with it. Urban industrialism had literally become lethal: During a particularly warm Thanksgiving weekend in 1966, the smog in New York City killed nearly 200 people.
A lot has changed in the intervening decades. The Environmental Protection Agency was formed after the first Earth Day, and the Clean Air, Clean Water, and Endangered Species acts followed. Cities have cleaned up their air and water, and many have stepped up as forces for environmental progress. San Francisco is now striving for zero waste by 2020, and Portland, Oregon, is working toward cutting the city’s carbon emissions 40 percent by 2030.
According to Kathleen Rodgers, the president of Earth Day Network, thousands of events will happen around the world this weekend in honor of Earth Day, which is officially on Sunday. They are intended to draw public attention to issues that environmentalists wrestle with year-round: climate change, habitat loss, and plastic pollution, to name a few.
But for many city dwellers, the goal is a little simpler: to engage with their communities in an Earth-friendly way and have a good time. Here are a few of the more unusual ways that American cities will be advocating for a healthy planet this weekend.If you live in Baltimore, you may have spotted Thomas Dolby driving his motorboat around the city’s harbor. “I don’t have a car, but I have a little motorboat, and I use that to get around,” Dolby told CityLab. “You’ll often see me out there on my way to Safeway to get groceries, or on my way to Fells Point to get breakfast.”
Those who don’t know Dolby from his jaunts around the Baltimore Harbor may remember the British musician’s 1982 hit, “She Blinded Me With Science.” Baltimore’s Peabody Heights Brewery has partnered with Dolby to release a new Belgian wheat ale.” Fittingly, the label will feature an image of Professor Trash Wheel, the newest googly-eyed trash-collecting device on the Inner Harbor. Proceeds from the beer will benefit the Healthy Harbor Initiative, whose goal is to make the harbor swimmable and fishable by 2020. The beer will be released in Baltimore and around the region on Saturday, just in time for Earth Day.
“I think people should get enjoyment out of their harbor,” said Dolby, who is currently a professor of the arts at Johns Hopkins University. “The harbor is already a great center of gravity for Baltimore events … but it would certainly be nice if there were a beach or two.”
There are plenty of other untraditional Earth Day celebrations happening around the country. In Milwaukee on Saturday night, REmodel Resale Fashion Boutique will host an Earth Day Fashion Show to promote recycling and refurbishing clothing. In Dallas, thousands of Tesla owners will gather on Saturday at the city’s EarthX conference to admire each other’s cars and endorse the benefits of electric vehicles. In Monterey, California, a group of divers plans to remove a dumpster’s worth of garbage from the sea. And on Sunday in Corpus Christi, Texas, there’s going to be a Plogging Party, where runners will pick up garbage while jogging through town.
“We don’t use the word ‘celebration’ inside Earth Day, though we recognize that people use Earth Day to connect with each other or do things that are cool or funny,” Rogers said. “For the most part, our work is entirely focused on getting communities to make commitments around what they’ll do for the next 365 days.”Crossbow Communications is an international marketing and public affairs firm. It specializes in issue management and public affairs. It’s also promoting sustainable, resilient and livable cities. Please contact Gary Chandler at gary@crossbow1.com to join our network.